FOREX CLUB recognized brand of the year «EFFIE 2011»

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FOREX CLUB has been recognized "Brand of the Year / EFFIE 2011" in the category of "Financial Institutions, Products and Services." In this category, brand FOREX CLUB shared a place with such companies as "Ingosstrakh" and MasterCard.

In other categories the competition was attended by such world famous brands such as DHL, Lipton, Coca-Cola, Toyota, as well as popular Russian brands, such as Sberbank and Rostelecom.

EFFIE Award is given for major achievement in the field of advertising and marketing communications - performance. EFFIE contest was organized in 1968 by the New York Marketing Association, in order to evaluate the success of companies in the interaction with the target audience, as well as the results achieved. In Russia, the competition was launched in 1998 to promote the modern tools of market activities in Russia. Currently, Brand of the Year award has become the most important for companies focused on leadership in the market, regardless of the industry's business. Since 2001, the Russian national award in the field of brand building "Brand of the Year" is included in the international system EFFIE - the most authoritative global award in the field of effective marketing communications, conducted in 33 countries around the world.

Commenting on the award, Keith Goldson, Chief Marketing Officer Group FOREX CLUB, said: "The retail financial services sector is one of the most highly competitive in the world. So the fact that our work on the brand evaluated, along with MasterCard and Ingosstrakh, confirms that the marketing efforts of companies actually have merit and influence. I am happy to share this success with all of our customers and employees. " Anna Grigorieva, marketing director for Russia and CIS, added: "I am particularly pleased that this year we won the first prize" Brand of the Year / EIFFIE »2011. This award is a direct confirmation of the effectiveness of marketing activities of the company."